Unity announces its revamped pricing model
By Ash Parrish, a reporter who has covered the business, culture, and communities of video games for seven years. Previously, she worked at Kotaku.
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A little more than a week after announcing a disastrous new pricing model that infuriated developers, Unity has introduced its revamped version.
The new plan is a drastic departure from what was initially announced. Now, users on the Unity Personal subscription plan will not be charged the new fee, and Unity will increase the revenue cap on games made with that plan to $200,000.
Furthermore, any game made with Unity that makes less than $1 million in 12 months will not be subject to the fee.
The company is also changing what games can be assessed with the new fee. Previously, the fee would have applied to all games that met the specific download and revenue thresholds. This applied to games both in development and released. Now Unity is saying that the fee will only apply to games made with the next version of Unity that is expected to launch sometime in 2024.
“The Runtime Fee policy will only apply beginning with the next LTS version of Unity shipping in 2024 and beyond,” Marc Whitten, president of Unity Create, said in a letter announcing the new policy. “Your games that are currently shipped and the projects you are currently working on will not be included — unless you choose to upgrade them to this new version of Unity.”
With this new update, Unity is also addressing some developer backlash by reinstating the ability for developers to use whatever TOS that correspond to their version of Unity. In 2019, Unity stated that it would allow users to use the terms of service
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