The Game Awards was just as exciting this year as the rest, celebrating the most outstanding titles from 2024 while showcasing some exciting new ones. Despite the hype generated by each of the trailers, one of the most controversial was Naughty Dog's upcoming game, which aims to be the start of a fruitful franchise for the award-winning studio. The trailer for itself looks fairly promising with a unique blend of retro and sci-fi aesthetics with a striking color palette, It was overshadowed by the overwhelming amount of product placements seen throughout the trailer.
was also one of the two massive games rumored to appear at The Game Awards, with the other being the first official trailer for the upcoming. While viewers were certainly surprised by Naughty Dog's sudden announcement, the reaction was much less positive than expected over a series of brand inclusions. Viewers were quick to criticize Naughty Dog's upcoming bounty hunting venture on social media, sparking debate over the advertisements being at the forefront of many scenes in the trailer.
While the initial outcry was a bit exaggerated, it's true that doesn't shy away from wearing its product placements on its sleeve. In multiple scenes throughout the announcement trailer,some well-known brands such as Porsche, Adidas, and Sony were quickly identifiable from their focus in their respective scenes. While it's far too early to tell how much these product placements play a role in 's sci-fi gameplay, it's clear they're going to be an unavoidable part of the experience.
The Witcher 4 is certainly the reveal that I'm most excited about, but there were some other things I didn't know about that appealed to me. The new Mafia game looks fantastic, as does the new Naughty Dog game, Intergalactic. I have doubts that I'll have time to play all of them, but it was fun watching the trailers and I hope they turn out as good as they look!
With the ship of the bounty-hunting protagonist, Jordan A. Mun, having a large
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