The Pokemon Company apologizes for Van Gogh Museum collaboration mess

destructoid.com:

It never fails to amaze me when massively popular companies host events with products they know will be massively popular with their base, but then act surprised when the event is, surprise, massively popular. That mostly sums up what happened with the recent Pokemon Center x Van Gogh Museum event, resulting in an apology from the the official Pokemon Twitter.

For those unaware, Pokemon and Amsterdam’s Van Gogh Museum are hosting an in-person collaboration until January 7, 2024. The event launched with Pokemon memorabilia, and purchases included a limited edition promo card. Pokemon’s TCG featured “Pikachu with Grey Felt Hat,” based on the famous “Self-Portrait with Grey Felt Hat” by Vincent van Gogh. I know, it’s cute!

We apologize to all the fans eagerly awaiting our Pokémon Center x Van Gogh Museum release today.

Due to overwhelming demand, all our products from this collection have sold out. We understand this is disappointing to many who were looking to our official email and social media… pic.twitter.com/KM3ZCO1EQZ

But, due to the exclusivity of the event — it’s not likely that every Pokemon fan can travel to Amsterdam, after all — the company offered fans elsewhere shopping alternatives. Folks in the United States, United Kingdom, and Canada could score their own promo card simply by purchasing an item from the Pokemon x Van Gogh Museum Collection at the Pokemon Center online store. That didn’t go as planned, leaving the company to apologize as the cards and limited goodies sold out.

“Due to overwhelming demand, all our products from this collection have sold out,” read @Pokemon’s tweet. “We understand this is disappointing to many who were looking to our official email and social media channels for guidance on how