A humorous new Red Bull ad features the iconic energy drink brand teaming up with Final Fantasy 7 Rebirth, in anticipation of the launch of the long-awaited RPG. With the debut of the next entry in the Final Fantasy 7 Remake saga less than a week away, fans have been treated to plenty of updates about the game. The sequel will bring players outside the city of Midgar, opening up the world of Final Fantasy 7 and introducing new playable characters like Red XIII and Cait Sith. Now, Square-Enix and Red Bull are teaming up to celebrate the game's release.
As one of the most well-known brands of energy drink, Red Bull has regularly collaborated with major gaming brands for promotions. Red Bull has partnered with brands like Sony and Microsoft for promotional events, both commemorating new releases and offering giveaways for fans. The energy drink brand also frequently involves itself with competitive esports, sponsoring events for popular games like League of Legends and Valorant. Now, Final Fantasy 7 Rebirth has received a funny ad from Red Bull ahead of its launch.
As reported by Anime News Network, Red Bull has released a new ad featuring Cloud and Sephiroth welcoming Final Fantasy 7 Rebirth's launch. The ad features humorous depictions of Cloud and Sephiroth in the brand's signature style, wielding their iconic weapons and bringing out several spells. The advertisement uses the drink's iconic «Red Bull gives you wings» tagline by granting Cloud a pair of angelic wings after drinking a Red Bull. Final Fantasy 7 Rebirth is slated to launch next week on February 29.
Final Fantasy 7 Rebirth's amusing homage from Red Bull is far from the first time the game has collaborated with major brands to hype up its launch. Japanese credit card provider Epos recently revealed a pair of credit cards featuring Cloud and Sephiroth, with the flashy VISA cards only available in Japan. Square-Enix partnered with Sony to create a Final Fantasy 7 Rebirth TV, featuring a plethora of settings
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