Quora is shutting down the English version of its Partner Program
techcrunch.comQuora is shutting down the English version of its Partner Program on September 1st, the company announced on its website. The Partner Program will remain active in other languages, including German, Japanese, Spanish, French, Italian, Portuguese, Hindi, Swedish, Dutch, Marathi, Bengali, Tamil, Indonesian, Danish, Finnish and Norwegian.
The Partner Program, which launched four years ago, is an invite-based initiative that works by paying users for asking questions on the platform. The money paid to partners is based on the traffic that is generated by their questions. The program was essentially introduced as a way for Quora to grow its platform while also helping users earn revenue for their contributions.
Quora says only the English version of the program is shutting down because other language versions of Quora are newer and smaller and still require help growing, whereas the English version doesn’t.
“The program did what it was supposed to do in the English language version of Quora, which was to get more good answers written to questions that we know people are searching for but which hadn’t yet been asked on Quora, and so it was time to bring it to a close,” Quora’s Head of Communications William Gunn said in a post. “Other language versions of Quora are newer and smaller, so there’s more room to promote growth by stimulating question asking to balance the supply and demand side of the knowledge ‘market’.”
The company sees the English version of the program as a success, noting that partners wrote tens of millions of questions that helped writers find questions to answer and helped readers find the answers they were looking for.
Quora says partners will continue to accrue program earnings until September 30th on any
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