Ms. Marvel Has The Lowest Viewership Among Disney Plus MCU Shows
Two weeks into its six-episode run, Ms. Marvel is a having tough time luring Disney Plus subscribers the same way its other MCU predecessors did when they launched, attaining the undesirable milestone of having the worst premiere for a live-action Marvel Studios series on the service.
By now, it’s been clearly established that Loki is Disney Plus' most successful Marvel Studios show, as the Asgardian God stands out with ratings closer to The Mandalorian's performance, while the rest of the superheroes stay much closer to one another in terms of viewership. However, despite garnering mostly extremely positive reviews, it would seem like Ms. Marvel is enduring a tougher time as Marvel Studios' first production to share a weekday slot with Star Wars content.
The Upside Of Having So Many Superhero Movies
According to analytics company Samba TV, 775,000 households in the United States tuned in to watch Ms. Marvel's premiere three weeks ago. That's roughly half the people who saw Hawkeye's premiere (1.5 million) within its first five days of release, which was the worst performer not counting the animated What If…? series. Nevertheless, it's not all bad for Ms. Marvel, as the series obtained much better numbers than any other MCU series with the Gen Z demographic (20-24 years old), as well as a more diverse audience thanks to an influx of African Americans, Hispanics, and Asian viewers.
It must be noted that these numbers only take into consideration the series’ first episode, meaning Ms. Marvel'sequally praised second outing doesn’t factor in here. However, with the show sharing the spotlight with Obi-Wan Kenobi, it’s unlikely that would alter much. On top of that, Ms. Marvel has been pointlessly review-bombed by some people on
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