Logitech announces a handheld console focused on cloud gaming

techcrunch.com:

Logitech is unveiling a brand new device today that is both intriguing and easy to understand. The Logitech G Cloud is a handheld console that focuses primarily on cloud gaming services, such as Xbox Cloud Gaming and Nvidia GeForce Now.

While Logitech is better known for its computer peripherals, webcams and gaming accessories, the company is entering a new market with the Logitech G Cloud.

If you look at the photo at the top of this article, you’ll think that it looks like a Nintendo Switch or a Steam Deck. That form factor has been massively successful over the past few years, and Logitech isn’t trying to reinvent the wheel. The Logitech G Cloud has a medium-sized display surrounded by gamepad-like controls.

But the device philosophy differs drastically from other handheld consoles. The Logitech G Cloud runs on Android and features deep integrations with Xbox Cloud Gaming and Nvidia GeForce Now.

Logitech has worked with Tencent to co-develop the launcher, run usability tests and optimize how you can pause games and move them to the background. But it remains a true Android device with Google Play.

In other words, gamers now have a third type of handheld console. With the Nintendo Switch, you get the Nintendo experience with great first-party games and a console that just works. With the Steam Deck, you get a portable PC that can run PC games.

The Logitech G Cloud is unlike the Switch and the Steam Deck. It lets you access your favorite cloud gaming service without having to rely on a TV or a computer. Steam Deck owners might think that they can already do that. That’s true, but the Steam Deck is designed to run games locally.

“They have done a phenomenal job. But it’s less about cloud gaming — it’s more about ‘how can I have