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Like any proper science fiction fan, Jamil Moledina perked up when Neal Stephenson came calling about a job to help build the open metaverse.
Stephenson, author of Snow Crash, teamed up with crypto entrepreneur Peter Vessenes to create Lamina1, a blockchain technology startup dedicated to the open metaverse. As GamesBeat readers can recite from memory, the metaverse is the universe of virtual worlds that are all interconnected, as first depicted in Stephenson’s novel Snow Crash, which debuted 30 years ago in 1992.
It’s probably good Stephenson sat on the idea, as it really was science fiction back then. Now, it’s a pretty good time to move the metaverse into reality since McKinsey & Co. declared the metaverse would be worth $5 trillion by 2030. Actually, my sarcastic professional jealousy aside, they are really trying to make the metaverse happen and Moledina has a lot of chops in the game and tech industry, as do others at Lamina1 such as Tony Parisi, head of strategy.
Moledina was most recently CEO of Hexagram, a maker alternate reality games and other weird experiences. That was a cool job at a company that set up a cool marketing campaign around Stranger Things’ Scoops Ahoy ice cream parlor, which plays a role in the big Netflix series.
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Moledina also had leadership roles at Google, Electronic Arts, and the Game Developers Conference. I used to interview Moledina when he was the head of GDC, and
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