There’s no doubt you’ve already started seeing a few hot takes on the CMA decision to ‘prevent’ the Microsoft Activision deal.
We sought out reactions from people who would know a little bit more about the subject matter than most gamers, so let’s read a few informed reactions to the news and learn what we can.
We’ll start with video game market analyst Matt Piscatella. Matt used to be an analyst with the NPD but now does this work for a new company, Circana.
On Twitter, he stated:
“The takes are hot and flowing today.
Anyways it’s (imo) odd to point to what a market may (or may not) look like in ten years to block something today.
And the cloud market isn’t growing all that fast. Whole thing seems a bit off. Oh well, off to appeal everyone goes.”
Matt’s point is that it’s odd for the CMA to preemptively block the Microsoft-Activision deal based on expectations of what the cloud market could become ten years from now. Microsoft’s bet is not set on solid footing, and they may be completely wrong on how their predictions are going to play out.
Matt’s argument here is not so much to focus on hypotheticals, but to point out the shaky logic behind the decision.
Moving on, Sam Dumitriu is a researcher at a UK based entrepeneurship think thank called The Entrepeneurs Network. There have been a few tweets from UK based accounts chiming in on the politics of this decision, but it seemed best to get a reaction from someone whose job was to study business in the UK.
This was his reaction on Twitter:
“It is really hard to see how consumers benefit from this extreme intervention.
And it raises the question, does the government really want to give the CMA even more powers to intervene in digital markets?”
As you can see, UK citizens
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