Well met, Hearthstone community.
Nathan Lyons-Smith here, following up on last week’s promise to give you more visibility on our strategy for Hearthstone.
As someone who’s been playing Hearthstone since the Beta days, I’m passionate about making sure this game we all love keeps thriving. As the Executive Producer, it’s also my job to look after the game’s health, our incredible team, and our equally incredible community.
We are doing meaningful research and development for the future of Hearthstone to ensure that the Tavern will be a home for you for another decade and beyond. While we are not ready to share any information about this work yet—and will not be for a while—I want you to know that we are committed to Hearthstone as we know it today, and that this work is happening alongside what I will detail below.
We made some changes over the past 18 months that were not what you’ve come to expect from Hearthstone. We didn’t do a good job communicating our strategy around those changes. I apologize for that. Going forward, it is my goal to be more open. We should proactively share changes we are making with our community, alongside context around why we’re making these changes. I will start addressing that now.
Our strategy for Hearthstone is based around three words: Fun, Focus, and Fearless.
Hearthstone delivers a special kind of fun; the ah-ha moments and the puzzle-y combat, alongside the game’s unique look and feel. We strive every day to provide tools that inspire you to experience the game your way, so that Hearthstone can offer you your own brand of fun.
Constructed, Battlegrounds, and Arena are the modes that our community plays the most, and where you see us making the largest updates—like you saw with Battlegrounds Duos earlier this year. Focusing on these modes allows us to make more meaningful improvements to areas that impact the vast majority of our community.
We want to be fearless in the pursuit of discovering more fun experiences and strive to move beyond
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