The Duffer Brothers respond to the success of Kate Bush's «Running Up That Hill» following its use in Stranger Things season 4. Bush originally released the song in 1985 as the opener to her album, Hounds of Love. Upon its original release, it gained notoriety both in the UK and U.S., as it reached #3 on the UK Singles Chart, and #30 on the Billboard Hot 100.
Now, decades later, «Running Up That Hill» is seeing a massive resurgence in 2022 after being featured in Stranger Things season 4. The Bush song helps prevent Max (Sadie Sink) from being killed by new villain Vecna and serves as the backing for the season's climactic moment. Ever since the premiere of Stranger Things season 4 back in May, Spotify notes that streams for the song increased by 9,900 percent in the United States. «Running Up That Hill» also made it back onto the Billboard Hot 100 at number 8 on June 11.
Related: Stranger Things: Biggest Unanswered Questions & Mysteries After Season 4
In an interview with Collider, Matt and Ross Duffer discuss the newfound popularity of «Running Up That Hill.» Matt takes the lead in explaining their surprised reaction to the song's success, revealing that either of them anticipated it becoming a huge thing. He says:
«The 'Running up that Hill,' the Kate Bush thing, [is] so bizarre. I'm not on TikTok, but people are like, 'Oh, it's all over TikTok!' I don't even really understand what that means, but it's just bizarre how that stuff happens.
»Whether it happens again with another band, I don't know. It's certainly the type of thing you're not going to, in Season 5, attempt to replicate.
«I'm already getting asked that question, it's like, 'What song are [you] going to do in Season 5?' I'm like, 'We're not going to do
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