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Showing a Trailer at Geoff Keighley's Summer Game Fest Reportedly Costs $250K for One Minute | Push Square
Geoff Keighley's Summer Game Fest is almost upon us, and the big show will air later today, Friday 7th June. As usual, gamers can expect to see a cavalcade of game trailers, announcements, and all the raucous excitement of an industry live show, such as the time that one kid managed to get on stage with FromSoftware. As the de-facto replacement for E3, Keighley's show is now big business and a new report has outlined what kind of prices prospective developers have to fork out for ad time on the main stage.