Zoom's AI Experiment Backfires, Obliterates User Trust
Are companies moving too fast as they embrace AI? When you consider how Zoom handled the AI boom and the backlash it received, the answer is certainly yes.
Earlier this year, Zoom updated its terms of service to say the company would use diagnostic data for “machine learning or artificial intelligence (including for the purposes of training and tuning of algorithms and models).” When someone finally noticed earlier this month, Zoom said it would not train AI with your data "without your consent." Amidst backlash, Zoom updated the TOS again to remove the part about consent and say it "does not use any of your audio, video, chat, screen-sharing, attachments, or other communications" for training at all.
Too late, Zoom. The damage is done, according to a survey of 1,074 US residents who've used Zoom for meetings at least once in the last year. The big takeaway is that 74% of survey respondents don't want Zoom using their data to train an AI, especially Gen Y and millennials. Almost all respondents (97%) who disagree with Zoom's use of the data see the move as a threat.
A healthy number of survey repondents also want to be compensated. If only artists and writers were getting some cash back from the various large language models (LLMs) currently operating.
Trust in Zoom dropped for 78.1% of respondents. Most are ready to make the jump to a competitor.
Most of the people in the survey are cynical realists: They don't think Zoom made the second TOS change for any reason other than it got caught in some bad publicity.
For the full report, visit Home Security Heroes.
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