Xbox says PC audience ‘isn’t a window, it’s a market that deserves our games day 1’
Microsoft’s head of gaming has stressed the importance of the PC gaming market to Xbox.
In an interview with Giant Bomb, Xbox boss Phil Spencer discussed the company’s strategy of releasing first-party titles simultaneously on console and PC.
“Day one on PC, and this will be, I don’t know if people will love this statement, we don’t look at the PC audience as a window, right, it’s a market, and it’s a market that we believe deserves our games day one,” he said.
“And that’s where we’re going to ship our games. It’s not about, like, later on I’m going to sell you those games so that something else happens. Like, we see the PC market—we can do a better job with the Xbox app and the work that we have—but our games library, and even our investments in things like Bethesda, was because of their PC heritage and what they can mean.”
Microsoft’s PC gaming strategy contrasts with that of PlayStation maker Sony, which has committed to releasing most of its first-party titles on console first.
Last October, PlayStation Studios head Herman Hulst said Sony’s future console games would have to wait “at least a year” before coming to PC, aside from live service titles, which could launch simultaneously.
Notice: To display this embed please allow the use of Functional Cookies in Cookie Preferences.
Asked if Xbox is doing a good job of convincing the PC audience that it’s an important market, Spencer said the signs are positive, even if there’s room for improvement.
“All I can look at is our users and the business, and the business has never been bigger. Earlier I talked about how we’ll do over $1 billion in PC revenue this year, and Game Pass is over 100% bigger than it was last year on PC, and our player base is almost 50% bigger than it was.
“S
Read more on videogameschronicle.com
