Tiny LEGO Competitor Nanoblock Has The Buildable Minifigures I've Waited My Whole Life For

thegamer.com:

Big companies dream of becoming so ubiquitous that all of its competitors are considered off-brand, but only a few have actually managed to achieve this. If you need a tissue, you ask for a Kleenex, if you want to learn more about something, you Google it, and if you want to play with plastic building blocks, you’re looking for a LEGO set. LEGO has so utterly dominated the construction toy market that even the “knock-offs”, like Duplo, Technic, and Bionicle, are still made by LEGO. Mega is the only real competitor to LEGO and there’s a good chance you’ve never even heard of it. If you read headlines before you click on articles, you probably know what I’m about to say next: there’s a new building block toy at school, it’s called Nanoblock, and it’s already eating LEGO's lunch.

Nanoblock, as the name suggests, are like Lego, but smaller. This may not sound like a selling point, but you’d be shocked to see how dramatically shrinking LEGOs down can change the process and experience of building with them. The bricks are so small in fact that Nanoblock makes special slotted tweezers to help you work with them. The benefit of micro-blocks is the amount of detail they can pack into such a small build, and for anyone that collects or builds LEGO sets as a hobby, you know how valuable space can be.

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LEGO has a sizable gap when it comes to minifigures. LEGO figures may be iconic, but they're only made up of three or four pieces. Minifigures are great for playing, but not great for building. LEGO has made a few attempts over the years to introduce different kinds of figures, most recently with the Brickheadz line, but models and environments will always be