The Texas Chain Saw Massacre Dev Says Launching Day One for Game Pass Was “a No-Brainer”

gamingbolt.com:

Attracting a sizeable playerbase right out the gate is one of the first and biggest challenges any multiplayer game faces at launch, and for developers trying their hand at experiences in that space, Game Pass has been a great way to get people through the door in the early days after release. Gun Interactive’s upcoming asymmetrical multiplayer horror game The Texas Chain Saw Massacre is another game that’s adopted that approach, and according to the company, it was an easy decision to make.

Speaking in a recent interview with GamingBolt, Gun Interactive CEO and president Wes Keltner talked about the decision to have The Texas Chain Saw Massacre be available via Game Pass right at launch, saying that it was “a no-brainer decision”.

“You hit it right on the head,” Keltner said when asked having access to Game Pass’ entire subscriber base for the game’s launch was just too good of an opportunity to pass up. “To have that many potential players, filling up the servers to keep matches quick and the turnover to a new match snappy, is paramount. No one wants to sit in an empty server waiting for it to fill up. Partnering with Microsoft and allowing the game to be available to the millions on Game Pass was a no brainer decision for us.”

Of course, attracting players in numbers in the early days after release is only going to be the beginning for any multiplayer-centric game like The Texas Chain Saw Massacre, and how successful the game truly is is probably going to be determined by how well it can keep its player base interested after that. But as far as launch numbers are concerned, Game Pass does give the game a much better shot at filling up its lobbies with more players than it might have seen under ordinary circumstances.