Take-Two CEO Thinks Microsoft Buying Activision Will Be Good for the Industry
In a wide-ranging interview posted online, Take-Two Interactive chairman and CEO Strauss Zelnick says that he believes the proposed Microsoft acquisition of Activision Blizzard would be a good thing for the gaming industry as a whole. Zelnick’s statement of support for Microsoft follows news in early 2022 that Take-Two Interactive acquired Zynga, the mobile game developer behind mobile megahits like Farmville and Words With Friends.
Microsoft’s potential acquisition of Activision Blizzard has been as source of speculation and frustration for gamers and gaming executives alike ever since Microsoft announced its intentions to purchase the World of Warcraft and Call of Duty developer at the start of 2022. The proposed acquisition has drawn scrutiny from international regulators and concerns from gamers worried that their favorite franchises will become Xbox exclusives. Worries about PlayStation losing access to Activision titles even grew to the point that one report claims PlayStation CEO Jim Ryan visited EU regulators to voice his opposition to the acquisition.
People Can Fly and Take-Two Ending Partnership Over Project Dagger
In an interview posted to YouTube by entertainment and media business site The Wrap, Take-Two Interactive CEO Strauss Zelnick shared his belief that a Microsoft acquisition of Activision Blizzard would be a net positive for the industry by drawing more gamers into the overall market. In opposition to the views of some industry figures like PlayStation’s Jim Ryan, Zelnick stated that he didn’t see Microsoft’s games as direct competitors because they didn’t offer the same franchises and experiences to gamers that Take-Two could. With hype for Take-Two developer Rockstar’s next title at an all-time high
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