Stronghold Games Openly Embraces AI Art For Their Latest Kickstarter
boardgamequest.comThe use of AI art in board games has been a hot topic lately, and for good reason. Its use in commercial work is in both a morally and legally grey area (to be generous). Recently, Kickstarter announced that they weren’t banning products using AI art on their platform, but are requiring creators to disclose when they are being used.
Board game publisher Stronghold Games recently launched their latest crowdfunding campaign for their mega-popular Terraforming Mars line of games. Terraforming Mars is currently sitting at #6 on BGGs all-time rankings and has successfully funded 5 Kickstarters for millions of dollars to 10s of thousands of backers. So to say it’s been a commercial success would be an understatement.
While the are a lot of fans of its gameplay, its artwork and components have never been the game’s strongpoint. In the past, Terraforming Mars has used mainly stock imagery for its artwork. With this newest expansion, Stronghold Games appears to have made the jump to AI art. Here is the disclosures from their Kickstarter page:
“I plan to use AI-generated content in my project. What parts of your project will use AI generated content? Please be as specific as possible.
We have and will continue to leverage AI-generated content in the development and delivery of this project. We have used MidJourney, Fotor, and the Adobe Suite of products as tools in conjunction with our internal and external illustrators, graphic designers, and marketers to generate ideas, concepts, illustrations, graphic design elements, and marketing materials across all the elements of this game. AI and other automation tools are integrated into our company, and while all the components of this game have a mix of human and AI-generated content
