Stray Breaks Annapurna Interactive Steam Record

gamerant.com:

Stray has been one of the most highly anticipated indie games of the year, and its release has been a smash hit success as BlueTwelve Studios’ debut title. Not only a hit on PlayStation but also a triumph on PC, Stray has broken publisher Annapurna Interactive’s record for concurrent players on Steam by a wide margin.

Since its reveal in 2020, the buzz surrounding Stray only grew bigger as the game approached launch. The PlayStation and PC exclusive turned heads at its debut thanks to its unique concept and striking aesthetic that seemed to hit the right notes for what players expect from an Annapurna Interactive-published game. In the lead-up to yesterday’s launch, Stray topped Steam’s most wish-listed games list and even received a line of cat accessories themed around the game’s neon-soaked world. After its release, it appears that BlueTwelve’s cat-centric platformer is everything that fans wanted. The game has been receiving high praise and is reaching remarkable sales numbers.

Travel Cat is Selling Accessories Based on Stray

Often used as a benchmark for a game’s success on PC, Steam’s top 100 most-played list is primarily dominated by long-standing free-to-play titles such as Counter-Strike: Global Offensive or sales juggernauts like Grand Theft Auto 5. Upon yesterday’s release, Stray managed to climb its way to slot 13 on Steam’s top 100 list, peaking at 62,963 concurrent players. The game even managed to leap past Elden Ring’s peak player count by almost double. Furthermore, Stray has comfortably surpassed the publisher’s previous player count peak of 8,021, attributed to Twelve Minutes, making BlueTwelve Studios’ first gamethe most successful PC launch for Annapurna so far.

Not only a commercial success but also a