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Sony's Vita Trademark Has Been Partly Revoked In EU Due To Non-Use
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On September 1, Sony lost the trademark for «Vita» due to non-use in the EU. Now, the trademark is open to other parties.
According to the Kluwer Trademark Blog, Sony trademarked Vita for a variety of class 9 items, including «data carriers containing programs» and «audio and/or image carriers (not of paper).» In 2011, another company called Vieta Audio applied to have the registration revoked for non-use. Sony presented the PlayStation Vita as evidence that it was still in use.
However, the
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