Quest 2 VR headset prices are going up $100
Here's a bold business strategy you don't see every day: In order to facilitate the continued growth of virtual reality and the metaverse, Meta is increasing the price of its Quest 2 VR headsets by $100 on August 1. That means the price of the 128GB model will go from $299 to $399, while the 256GB unit will jump from $399 to $499.
Generally speaking, it's more common for companies to lower the prices of their products when they're trying to encourage more widespread consumer adoption, but in Facebook's—sorry, Meta's—defense, it, uhh, wants more money.
In order to continue investing in moving the VR industry forward for the long term, we are adjusting the price of Meta Quest 2 headsets to $399.99 (128GB) and $499.99 (256GB) starting on 8/1/22.July 26, 2022
«From gaming and productivity to fitness and beyond, VR has become increasingly popular as it positively impacts the ways we work, play, and connect with each other,» the company said in a blog post(opens in new tab). «People have spent over $1 billion on Meta Quest apps, helping to fuel developers’ businesses as they deliver the games and experiences that make VR great.
»At the same time, the costs to make and ship our products have been on the rise. By adjusting the price of Quest 2, we can continue to grow our investment in groundbreaking research and new product development that pushes the VR industry to new heights."
Meta touted its planned release of a new high-end VR headset(opens in new tab) later this year, and said it has teams «dedicated to advancing the state of the art» in areas including hardware, haptics, interfaces, and more. It also claimed that even with the price hike, «Meta Quest 2 continues to be the most affordable VR headset with a comparable
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