Nostra goes global with mobile game discovery platform on smartphone lockscreens
Nostra is launching its disruptive mobile game discovery platform around the globe and it will make it available to game developers worldwide.
Nostra, based in San Francisco and Singapore, has become a huge game discovery platform in Asia, with more than 90 million monthly active users and 25 million livestream viewers, particularly in India and Southeast Asia. It helps players discover, play, watch, and compete across games. And it does so by making games available on lockscreens via Glance. And it also facilitates livestreaming.
Now, it is expanding globally and opening its platform to game developers and studios worldwide, aiming to unlock the full potential of their games and drive organic engagement at scale.
“We are an independent unit inside Glance, and we very much act as an independent unit with its own mission. Our vision is to be a community-led gaming platform that meets the gaming needs of every user,” said Yashashvi Takallapalli, vice president and general manager of Nostra, in an interview with GamesBeat. “Our belief is that every user is a gamer. It’s just a matter of putting the right game in front of that user. So that’s the first proposition — a game for every user and a user for every game.”
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He added, “The second aspect is we also are talking about every gaming need of a user. So when it comes to gaming, increasingly, it is becoming very mainstream. Now, gaming is all just about playing games, talking to your friends about those games that you played, finding updates on those games you want to
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