Nintendo’s mobile games don’t get enough credit. While Nintendo had some undeniable hits like Pokémon Go and Fire Emblem Heroes, many consider the rest of its mobile efforts fairly underwhelming and even somewhat disappointing for a video game company of Nintendo’s stature. While nothing ever quite reached the high bar Pokémon Go set in 2016, Nintendo’s mobile games are a bit more influential than they get credit for.
Over the past few years, games like Pokémon: Let’s Go! Pikachu and Eevee, Animal Crossing: New Horizons, and Mario Kart 8 Deluxe have built upon their mobile counterparts. Then, during the September 13 Nintendo Direct, Fire Emblem Engage’s announcement and main gimmick cemented that Nintendo isn’t just viewing mobile games as a mostly failed side experiment. While they might not be the most successful games out there, their DNA is creeping into the Nintendo Switch’s bestselling titles.
Nintendo’s mobile gaming efforts kicked off in the mid-2010s. Niantic created the AR game Pokemon Go, which quickly became a smashing success in 2016. In the six years since, the game has generated around 678 million installs and $6 billion in player spending, according to data from Sensor Tower.
While working with Niantic proved fruitful for The Pokemon Company, Nintendo partnered with DeNA for most of its initial mobile games. Unfortunately, none of these quite reached the heights analysts and Nintendo expected. Super Mario Run was a smash hit at launch but failed to sustain much interest and consistent revenue, so it’s considered a disappointment by Nintendo.
Meanwhile, other games like Animal Crossing: Pocket Camp, Mario Kart Tour, Dr. Mario World, and Dragalia Lost launched, and while they’ve still made lots of money for
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