Microsoft has reportedly called its quits on the upcoming HoleLens 3 headset as its Mixed Reality division is reportedly in disarray regarding future prospects. The company's attempts at creating a new product category and then committing to it for the long run with adequate investments is a history lesson in corporate failure, even though some of those products held a lot of promise. The best examples would be the Windows Phone ecosystem, Andromeda OS, Zune, Kinect, Surface Neo, Windows 10X, and the Surface Band to name a few. With the HoloLens Project, Microsoft appears to be on a similar trek.
The first HoloLens, despite its astronomical price, was a shining achievement for the future of Mixed Reality headsets, with Microsoft’s tech being one of the most advanced out there. With the HoloLens 2, Microsoft again stopped itself from entering the mass market segment, and soon pivoted to tailoring it for military usage. If Google’s involvement with military projects is any indication, Microsoft’s move definitely doesn’t instill much confidence either. But metaverse chatter is everywhere right now, and 2022 seems to be the year when AR and VR truly pick up. Unfortunately, Microsoft appears to be faltering right when the opportunity is ripe.
Related: NASA Astronaut Used Microsoft's HoloLens To Perform Hardware Upgrade In AR
As per a report from Business Insider, Microsoft has reportedly pulled the plugs on the HoloLens 3 project, with the decision having been made last year. And as per one of the internal sources cited in the report, it might very well be the end of the road for Microsoft’s Mixed Reality headset ambitions. Microsoft’s HoloLens team is reportedly divided on what direction the company must take. Whether it
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