The foundational vocabulary of any new medium is inherited from that of its predecessor. Take, for instance, the early days of television, when so many shows were effectively radio programs caught on film. The new medium’s success is dependent on the development of its own vocabulary, distinguishing itself from earlier paradigms.
In the case of Vision Pro, the connection to a predecessor couldn’t be more apparent. A major piece of Apple’s content strategy is the ability to run iPadOS apps on the headset. When searching the visionOS App Store, users choose between content developed specifically for the platform and that created for the tablet. It’s similar to the approach the company has taken to building out the Mac App Store, which draws from both iOS and iPadOS apps.
While 600 is a good number of “optimized” apps for the launch of a first-gen product, the availability of iPadOS content really bolsters the essentials and gives developers some extra time to build something custom while bigger names like YouTube waffle on their objectives. As far as what constitutes “optimized,” we’re talking about a wide spectrum. That could mean something as simple as a change to the UX to reflect the Vision Pro’s hand tracking. It could also mean something far more immersive.
I understand if you didn’t make it all the way through last week’s 6,000-word review, so here’s a bit of the TL;DR: the Vision Pro will live or die on the backs of developers. As I noted previously, the first iPhone was undoubtedly a revolutionary piece of hardware, but it was the iPhone 3G’s App Store that really blew the industry wide open. At this point we all fundamentally understand that a hardware platform is only as good as its content, and Apple only truly demonstrated how capable its smartphone was by opening it up to developers.
Apple Vision Pro review: The infinite desktop
Truly immersive experiences are very much in the minority in the Vision Pro’s current state. That’s not a surprise, really. While
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