The upcoming Warner Bros. Discovery merger will have long-term effects on their streaming services. As the merger comes to a close in the coming month, their services HBO Max and Discovery Plus will eventually be combined to a single service.
While Disney, their main competitor, offers a wildly popular bundle plan for Disney Plus that includes Hulu and ESPN, that's not the approach Warner Bros. Discovery wants to take. They plan to offer a short-term bundle for HBO Max and Discovery Plus, but the long term plan is to create a single service.
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Per Variety, news of the two streaming services being combined was announced by Discovery CFO Gunnar Wiedenfels during the Deutsche Bank 30th Annual Media, Internet & Telecom Conference. «One of the most important items here is that we believe in a combined product as opposed to a bundle… We believe that the breadth and depth of this content offering is going to be a phenomenal consumer value proposition,” said Wiedenfels, who is also set to serve as CFO of the newly combined Warner Bros. Discovery. “The question is, in order to get to that point and do it in a way that’s actually a great user experience for our subscribers, that’s going to take some time. Again, that’s nothing that’s going to happen in weeks — hopefully not in years, but in several months — and we will start working on an interim solution in the meantime.»
On one hand, this seems like a good deal for the consumer. As convenient as the Disney bundle is, their services are currently a bit of a mess. They have no idea what should be on Disney Plus or Hulu, and they have countless properties on neither. The international versions of Disney Plus
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