GRID Legends is Not Doing So Well on Steam
The fifth iteration of Codemasters' racing game franchise GRID arrived just over a week ago, launching on PC, as well as PlayStation and Xbox consoles. GRID Legends advertised an authentic racing sim experience replete with over 130 tracks including off-road, street circuit, and arena venues. It's described as the most robust GRID experience yet, but something appears to have been lost in publisher Electronic Arts' messaging. Early numbers from Steam show GRID Legends is not off to a particularly successful start.
Tracking concurrent player count on Steam for new game releases has been an increasingly popular way of measuring a new game's success. GRID Legends' launch was no different, only the numbers discovered were unfortunate in the extreme. According to SteamdB, GRID Legends' peak concurrent players since it launched reached just 455 players. If it wasn't obvious, that's a strikingly low number of players, particularly for a major racing brand from a publisher like Electronic Arts.
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For comparison's sake, GRID Autosport's peak concurrent players on Steam eight years ago was 3,554. GRID 2, which launched in 2013, actually had a resurgence three years ago and peaked at 27,339. Even the original GRID had a modern surge, peaking at 4,823 players five years ago. Even the GRID franchise's least-popular release, GRID Autosport, saw a peak of ten times GRID Legends' launch peak. Something appears to have gone very wrong.
It's unclear what could have led to GRID Legends having such a poor adoption rate at launch. The racing game did get a surge of attention on Twitch during its launch week, with over 14,000 viewers watching it at one point. Reviews for GRID
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