In a new documentary about Xbox's history, Power On, it was revealed that Rockstar approached Microsoft with a pitch for Grand Theft Auto 3. It would have been an exclusive for the original Xbox, but Microsoft rejected the proposal.
Microsoft was looking for third-party content to publish on its debut console, looking worldwide in North America, Europe, and Japan. Kevin Bachus, who worked on third-party relations from 1999 to 2001, said that a «small publisher» wanted to bring one of its 2D
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