Game Devs Who Don't Focus On Monetization Are "F*cking Idiots", Says Unity CEO

thegamer.com:

Unity CEO John Riccitiello calls game devs who don't focus on monetization "fucking idiots". The comments were made in a recent interview, where he also undermines the severity of Unity's global layoffs, which were revealed just before the industry giant bought another company.

Speaking to Pocket Gamer (via Mobile Gamer), Riccitiello and other Unity executives speak about how developers should consider monetization opportunities as early in development as possible. When it's pointed out that many indie devs are against this, Riccitiello says that these people are "beautiful and pure", but also "some of the biggest fucking idiots."

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"It’s a very small portion of the gaming industry that works that way," says Riccitiello, when asked about developers who don't wish to consider monetization early in development. "Some of these people are my favourite people in the world to fight with - they’re the most beautiful and pure, brilliant people. They’re also some of the biggest fucking idiots."

He then goes on to explain that he "respects" devs who just want to focus on their work, admiring their "dedication and care". However, he suggests that these people need to "figure out what makes a successful product."

In response to the criticism these comments received, Riccitiello seemingly denies that he meant to refer to his peers as "fucking idiots." Taking to Twitter, he responds: "Clickbait. Out of full context. Deeply sorry if what I said offended any game dev. Absolutely love the people that make games. Creative, hard work."

In the full context of the interview, Unity general manager Marc Whitten had just talked about how he hopes to get indie devs thinking