Amazon Games has partnered with Glowmade , an independent studio based in the vibrant video game community of Guildford in southern England, to develop and publish the wild, wacky and wonderful game King of Meat . Set in the mystical world of Loregok, this one-through-four player hacking, slashing, online co-op spectacle takes players to a place of dragons, trolls, skeletons, and of course, corporate commercialism! In Loregok, high fantasy meets the glitz, glamor, and media infatuation of modern-day celebrity, and the focus of this obsession is the wildest survival game show imaginable, “KING OF MEAT,” where the player is the entertainment: a Contender seeking glory, gold, and fame. Sounds bonkers? That’s probably because it is.
King of Meat is the fever dream of the team at Glowmade, founded by Jonny Hopper ( LittleBigPlanet ), Mike Green ( Fable ), and Adam Sibbick ( Fable ), who originally met while working together just down the road from Glowmade in Guildford at Lionhead Studios of Fable fame. They have built the studio around the core principle of joyful creativity, which is testament to the rich and vibrant world that Glowmade have created with King of Meat. We sat down with the Glowmade co-founders to find out just how they dreamt up this weird and wonderful world…
“People frequently ask us where the name King of Meat came from, and the truth is, we actually don’t know,” revealed Jonny Hopper, Studio Head. “The earliest mention of it that we can find is a document with the title ‘What If We Don’t Call It King of Meat, ’ and all those ideas were rubbish, so we kept it.
As for the game itself, “We could go back in time, I guess, because there's always been this bigger world,” offered Mike Green, Creative Director “When we started, it was set in this old pub on a hill, and inside the pub were these dungeons that linked to monsters and mayhem, with traps and all sorts of carnage. And from there, it’s just taken on a life of its own, especially with Adam's
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