As Reddit Crushes Protests, Its User Traffic Returns To Normal
Traffic to Reddit appears to be returning to normal despite the ongoing protests, which the social media platform has been trying to crush.
On Thursday, internet traffic provider SimilarWeb told PCMag that both user visits and time spent on Reddit has “recovered to near-normal levels” since the initial protests began.
“It seems that users have either found new content or the content that they were seeking is available again after mods opened up subreddits again,” a SimilarWeb spokesperson said.
The company also provided a spreadsheet that showed for this past Sunday and Monday (June 18th and 19th) user visits to Reddit reached 56 million. That’s up from 52 million during June 13th, which was the second day of the protest. In addition, the average time spent over Reddit is now exceeding eight minutes, an increase from the seven minutes and 17 seconds during the first day of the protest.
SimilarWeb previously noticed(Opens in a new window) a dip in user traffic and time spent on Reddit during the height of the protest. Back on June 12th, over 8,400 subreddits went private for 48 hours, preventing users from accessing them or posting comments.
The ensuing “blackout” denied everyone access to numerous Reddit pages, which can also appear in Google search results. During this period, user traffic to the site was down about 7% while time spent dropped by about 16%, according to SimilarWeb.
Following the 48 hour blackout, numerous subreddits then planned to continue protesting either by remaining private or coming up with new ways to fight back. This included permitting users to post nudes and other not safe for work (NSFW) content in an effort to derail Reddit’s advertising revenue.
But since then, the social media
Read more on pcmag.com
