Animal Crossing Pocket Camp Players Try To Organise Boycott To Protest Price Increase
Nintendo was until relatively recently hesitant to go down the mobile gaming route, but since it changed strategy the platform has been quite successful for the Japanese veteran.
Take for instance, Animal Crossing: Pocket Camp. The iOS and Android game launched in late 2017 and has since become a very profitable game for Nintendo. Near the end of 2021, we learned that Pocket Camp had surpassed $250 million in lifetime player spending, making it the second-most successful mobile title for the Japanese corporation (Fire Emblem Heroes is easily number one, with over $650 million spent in the game).
Related: We Need A Hello Kitty Animal Crossing Game
In Pocket Camp, the player is tasked to build a "fun campsite for you and your friends to enjoy". Like other entries in the series, you're required to design and maintain an environment, which is a campsite in this instance; build furniture, and get involved in contests.
However, the in-game currency, known as Leaf Tickets, can be purchased in micro-transaction style to allow building without needing the required raw materials or to speed things up. In addition, there's monthly subscription service called Pocket Camp Club that allows members to use features such as extra storage, monthly Leaf Ticket handouts, and a caretaker for your campsite. There's also the recent Merry Memories Plan, along with other tiers, and plans. In summary, there are different ways for Nintendo to make money and for players to spend.
The issue is that if players want to gain access to a wide variety of plans - let's say the Furniture and Fashion plan, the Happy Helper plan, and Merry Memories plan - then they'll have to plan for outgoings that exceed what gamers spend on something like Xbox Game
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