AMD is letting people know why higher VRAM on GPUs is important & why it plays an important role in modern games ahead of NVIDIA's RTX 4070 launch.
In a blog titled "Building an Enthusiast PC", AMD has shared some interesting marketing slides which mainly talk about two things, first is the ever-increasing demand for VRAM in modern AAA titles and the second is how the company is offering more memory on their Radeon cards versus the NVIDIA GeForce offerings.
The block starts off by showcasing a few game examples such as Resident Evil 4 Remake, The Last of Us Part 1, and Hogwarts Legacy running at 4K and consuming over 11 GB of memory and even more when ray tracing is enabled. While game and memory optimization is a crucial aspect of PC ports (which haven't been that great for a while now), it is stated that gamers need at least 8 GB of VRAM to play at 1080p, 12 GB for 1440p and 16 GB for 2160p optimal gaming.
We have seen that 8 GB is very much required for an optimal 1080p gaming experience and that anything above that requires 10 GB+ memory capacities. In this regard, AMD does seem to have the upper edge since their current Radeon RX 7000 and RX 6000 lineup stand well against NVIDIA GeForce RTX 40 and RTX 30 series offerings, except the RTX 4090 which AMD could've countered but decided not to due to power and cost constraints.
In four individual marketing slides, AMD compares its Radeon RX graphics cards against NVIDIA's GeForce RTX cards. We start off with the RTX 4080 which is compared to the RX 7900 XTX. NVIDIA has 16 GB of VRAM against 24 GB on the 7900 XTX. The RTX 4070 Ti is compared against the 7900 XT which also offers 8 GB more VRAM (12 GB vs 20 GB). The RTX 3080 10 GB is compared to the RX 6950 XT and 6900 XT.
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