After a string of recent high-profile acquisitions of video game publishers by Xbox, it appears Microsoft isn't intending to slow down on the spending any time soon. Recent activity by the company suggests it may be actively on the hunt for even more purchases as it looks to drive the development of Xbox content.
Both Microsoft and Sony have spent big money recently to purchase some well-known publishers. Earlier this year, Microsoft spent $68.7 billion acquiring Activision Blizzard in a well-publicized deal. A recent job advertisement by Microsoft suggests more purchases like this may yet be on the horizon.
Image Shows All the Major Xbox Characters There Will Be After Activision Acquisition
The advertisement is for a manager of «Gaming Strategy & Development» for Team Xbox. The function of the role is to manage activity related to seeking out and evaluating growth opportunities for gaming at Microsoft. Mergers and acquisitions, like Microsoft's 2021 purchase of Bethseda Softworks, seem very much to be a part of the growth strategy for Xbox. With Microsoft actively recruiting for a dedicated manager for merger activity like this, there are those who believe this is an indication Microsoft is intending to pursue more purchases of video game publishers in the near future.
This sort of purchasing of publishers and developers represents big money in the gaming industry. Microsoft's recent big deals alone have been worth tens of billions of dollars each. If this activity is only going to grow, which it appears may be the case, then it stands to reason companies like Microsoft are looking for a significant return on investing this sort of money.
The return Microsoft seems to be after is growing its catalog of exclusive titles for
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