For years, WWE games have ruled the sports entertainment video game market, pushing out AAA games at an annual rate. During this period of dominance, various other brands, such as TNA, put out their own wrestling games. However, those games were not able to attract the massive and loyal fanbase that the WWE titles held. With the AEW video game now in development, there are many reasons to be excited about a fresh take on the popular sports entertainment genre. However, for the game to successfully challenge WWE’s throne, there may be the need for AEW to acquire a partnership with a reputable publisher.
A solid publisher plays an important role in the success of any video game, as publishers not only deal with all the logistics for the game, but oftentimes also fund the game and ensure the right marketing spreads awareness prior to the game’s release. In the sports entertainment market, there are a few successful publishers that have reliably put out new games that were well met by players. For AEW to turn into a real competitor for WWE games, it will need the right publisher that is well known in this space, while also knowledgeable on marketing and distributing this type of game.
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Yuke’s are the current developers of the AEW game,and are probably the best company to carry forward AEW thanks to the experience the company has in creating the early WWE games. Yuke’s also has a loyal fan base within the WWE games market itself, as it has developed games such as WWE SmackDown! Here Comes the Pain, and the WWE 2K series up to WWE 2K19, which was hailed as the best WWE 2K title, until the release of WWE 2K22.
While Yuke’s track record proves that it is more than capable of
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