Ubisoft’s Project Quartz director says “gamers don’t get what a digital secondary market can bring to them”
In a recent interview with Finder, several questions surrounding Ubisoft’s Project Quartz, the company’s first foray into NFTs in games, were posed to the director of the initiative, Nicolas Pouard. Many of these questions focus on the hugely negative reaction that video game fans have expressed since the company announced Project Quartz last December.
When asked what he thought about the potential success of NFTs in games given this reaction, Pouard said, “Well, it was a reaction we were expecting.” Adding that Quartz is merely the first step towards something much bigger. While Pouard says that Ubisoft is listening to fan feedback, the consensus at the company is that they’re going to continue moving forward with implementing similar initiatives because they believe they are the future of gaming.
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