Tom Cruise's Top Gun: Maverick Has A Very Specific Audience
Top Gun: Maverick's stellar Memorial Day weekend threw some pretty wild numbers, as Tom Cruise's latest blockbuster has already surpassed the $300 million mark worldwide. However, it’s now become clear which demographic is flocking to movie theaters to go see Maverick.
The original Top Gun film came out in 1986, making Lieutenant Pete Mitchell an absolute action icon for the population base that nowadays is mostly made up of Generation X and Millennials, who also grew up with popular movie franchises such as Rocky, Terminator, and Blade Runner. That, coupled with a few nostalgia tricks, make Top Gun: Maverick an absolutely great film but one still likely to be enjoyed to a greater capacity by those who were familiar with the character’s backstory.
Man Fulfills Promise Of 'Eating A Shoe' If Top Gun 2 Ever Came Out
So, who’s actually been shelling out most of the box office revenue for Top Gun: Maverick? As reported by Variety, at least 55% of ticket buyers in the United States were over the age of 35, a number that’s seen as very optimistic for future films, given that it was this demographic that had remained more hesitant to go back to theaters after the pandemic struck. In other numbers, the Top Gun sequel secured $21 million in the US just from IMAX screenings, out of the $153 million overall tallies from American cinemas.
Originally scheduled for release in the summer of 2020, Cruise himself was adamant in his position that the movie should only come out once movie theaters were back to normal. The actor remains one of the few Hollywood stars who hasn't dipped their toes in streaming content. That gamble definitely paid off, as the Top Gun sequel is the biggest non-Marvel earner in the pandemic era, even without Maverick
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