Despite Nintendo demonstrating the profitability of family games, most other studios seem thoroughly disinterested.
There is a notable dearth of multiplatform family friendly games nowadays. Over a decade ago, we were drowning in them, in large part thanks to the success of the Wii.
Nintendo’s console was so successful that Microsoft and Sony were quick to ape its motion controller with the likes of Kinect and PlayStation Move. Games such as Kinect Sports and Sports Champions blatantly followed the trend set by the uber popular Wii Sports and attempted to capture that same easily accessible, family appeal.
At some point, though, Microsoft and Sony seemed to just give up, with their current Xbox Series X/S and PlayStation 5 consoles clearly marketed towards their core gamer audiences and almost nobody else.
Both formats have plenty of online multiplayer games, but local multiplayer quickly seems to be becoming a thing of the past. Even ignoring the Wii and its influence, the number of high-profile new games that can be played by all ages, and which require little or no prior games experience, can almost be counted on the fingers of one hand.
It’s not just Microsoft and Sony either. Most third parties seem disinterested in tapping the family market. Activision, for example, hasn’t made a new Guitar Hero, or anything like it, since 2015’s Guitar Hero Live.
The possibility of a return thanks to Microsoft’s acquisition was teased by Xbox boss Phil Spencer, but any potential new Guitar Hero likely won’t come from series developer Harmonix.
Said studio was bought out by Epic Games last November, to ‘create musical journeys and gameplay for Fortnite’ rather than any actual video games.
Not to mention Activision gave up on Crash
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