Tesla's stock tends to do well when the electric-car maker is growing like gangbusters and Elon Musk is thrilling fans about a brighter future.
The chief executive officer has shaken off a forgettable 2022 of slower expansion and Twitter diversion by slashing prices and scheduling another showcase of Tesla's outlook for the next few years. The moves have worked, at least for the time being. Demand picked back up after Tesla discounted models across its lineup by as much as 20%, and the Musk faithful are frenzied about the master plan he'll deliver Wednesday at the company's factory in Austin, Texas.
Tesla shares have soared from the two-year low they plumbed in early January, adding roughly $310 billion of market value and returning Musk to the top of the Bloomberg Billionaires Index. Never mind that the CEO has warned he may sacrifice profits for volume, or that the company hasn't accomplished most of what was in his last road map. The stock took a breather in the hours leading up to the event, slipping 2.5% as of noon New York time.
Prophesizing the next move of a man who, in the last day and a half, has posted about fentanyl crossing the US border, ending the war in Ukraine, Berkshire Hathaway being “high on Coke” and humans occupying the moon, is a fool's errand. Nevertheless, here's a preview of what's to come:
Master Plan Part Trois
Musk has spent at least 11 months crafting his third Tesla manifesto. The first effectively introduced the company to the world way back in 2006, and part deux was the CEO's best attempt at justifying an acquisition he later regretted. In the latter plan, he teased a solar roof product that's been a disappointment, and self-driving capability and robotaxis that remain elusive.
Fo
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