Payday 3’s stealth gameplay trailer was so sneaky that everyone missed it

rockpapershotgun.com:

Payday 3 has been back in the spotlight ahead of its September launch, making an appearance in the (Xbox green) limelight at last month’s Xbox Games Showcase - and then in the crosshairs of fans annoyed that you’ll always need to be online to play. There was actually another reveal for the game in recent days, too - but it snuck out so quietly that nobody realised it was there at first.

Payday devs Starbreeze decided to have a bit of fun with the reveal of Payday 3’s stealth mechanics, releasing a stealth gameplay trailer in suitably secretive fashion. The only way to see the latest trailer was to start watching the previous gameplay trailer on the official Payday website, before turning the player’s volume down - revealing the hidden stealth trailer instead. The trailer would also appear if you visited the page using the Incognito mode of Google Chrome, known for its use in, uh, clandestine browsing.

Sneaking out a sneaky stealth trailer is very fun in concept, but Starbreeze did a little too good of a job in making the trailer stealthy. That is, nobody realised it was there for a number of days.

Somebody at Starbreeze clearly got a bit frustrated that all that cleverness had gone to waste, eventually taking to the official Payday Twitter account to point fans in the direction of the secret trailer.

You did nothing wrong, but we've waited so long.Were we mistaken? Should another path have been taken?We have shown you violent, now we try to show you silentThink not like in a riot but try to be quietStart at the page, turn down the gageor simply drop the burrito and go … https://t.co/k6v09AKuXc

After teasing “for a community who claims to love easter eggs, you sure are taking a while finding our latest one”, they