Palworld Studio Pocketpair Partners With Sony Music and Sony-Owned Aniplex to Establish Palworld Entertainment
Palworld studio Pocketpair has partnered with Sony Music Entertainment and Sony-owned media company Aniplex to establish Palworld Entertainment Inc.
Pocketpair, Sony, and Aniplex announced the joint venture earlier today through an official press release from Sony Music Entertainment (Japan) Inc. According to the press release, the joint venture aims to expand the Palworld IP outside of the game itself. "The [joint venture] will be responsible for developing the reach of the intellectual property and for expanding commercial business endeavors, including the global licensing and merchandising activities associated with "Palworld," outside of the interactive game", the press release reads.
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According to the release, the joint venture will kick off with the development of exclusive merchandise based on the game. This merchandise will debut at the Pocketpair booth during “Bilibili World 2024” (beginning Friday, July 12, 2024 in Shanghai, China).
On X, the official Palworld X account wrote the following:
"Pocket Pair is pleased to announce that in order to accelerate the diversified development of "PAL WORLD" around the world and further expand the IP, the three companies, Pocket Pair, Sony Music Entertainment, and Aniplex have agreed to establish "PAL WORLD Entertainment Co., Ltd."!
Despite teases about a PS5 version of Palworld, the 'Pokemon with Guns' title is currently only available on PC and Xbox Series. Interestingly, back in March of this year, Palworld creator Takuro Mizobe already suggested that he would be open for a partnership or an acquisition.
Palworld is available worldwide now for PC and Xbox Series X|S.
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