Niantic Denies Reports Pokemon Go Revenue Is At A Five Year Low
Niantic isn't shy about making changes to Pokemon Go that might anger its players. It may have reached new heights in that regard when it followed through with plans to nerf remote raid passes. There was a report this week that Pokemon Go's revenue hit a five-year low in the wake of those changes, but Niantic has claimed that report isn't true,
Mobilegamer.biz reported the third-party numbers compiled by AppMagic, citing that Pokemon Go generated $34.7 million in revenue during April of this year. An impressive number when isolated, but not so much when compared to what Pokemon Go usually brings in. It was claimed that number is the lowest the mobile game has made in a month since February 2018. However, Niantic has refuted the report, claiming Pokemon Go's 2023 revenue is up year-on-year.
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“We generally don't comment on third-party estimates of our revenue as they are often incorrect, which is the case here. Our revenue so far in 2023 is up on last year,” Niantic told Eurogamer. The wording of that statement is worth noting. While it outright states AppMagic's numbers are incorrect, it doesn't refute the claim that numbers in April were down significantly versus the prior two months.
In fact, the spokesperson goes on to add that Niantic doesn't pay much heed to month-to-month comparisons. As noted in the original report, comparing one month to the next isn't really fair when it comes to assessing Pokemon Go's numbers. One month might feature no events while another might include something that brings in lapsed players and gets those who never left spending more than usual, like Go Fest.
Niantic likely won't reveal its own numbers
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