Netflix's Anti-Password Sharing Efforts Are Getting Pretty Messy

gamerant.com:

As part of the company’s efforts to minimize the impact of its halted growth and a sudden loss of subscribers, Netflix started testing out anti-password sharing measures in some experimental markets. However, a recent report suggests those trials are not going too well for the world's largest streaming service.

News of Netflix's plans to curtail account sharing first appeared back in March, even before its disclosure to investors that the company expected to lose at least 2 million subscribers in the second quarter of 2022. That revelation has seen the streaming giant take a severe hit in its stock valuation, hence why Netflix has started to cut personnel and certain projects as the company looks to develop revenue-boosting strategies such as securing more paying customers to its platform.

Stranger Things: Predictions For Season 4 Volume 2

Nevertheless, according to a report from tech outlet Rest of the World, the rollout of such policies has been wildly inconsistent in countries like Peru, Chile and Costa Rica, where password sharing is not only more prevalent but also where Netflix expected less severe reaction from users affected by said measures. The current problem is the sheer inconsistency shown by Netflix's deployment of the plan since. For example, in Peru, existing users can be expected to add two extra users they don’t live with for an extra $2, an amount far cheaper than the cost of a new account, which would go for about $6.80 in that country.

The main issue is that those charges do not apply to everyone across the board. An anonymous customer service representative in Peru expressed that the current policy allows complaining subscribers to log in different users from outside their household with a verification