Netflix Rolling Out Password-Sharing Payment Option In Several Countries

gamerant.com:

Netflix is testing out another new way to make money off customers who share their password with friends and family. The new strategy, which allows users to pay to add another household to their account, has rolled out in several countries outside North America.

In the first quarter of this year, Netflix saw its subscriber count decrease for the first time in the company’s history. Now the streaming giant is scrambling to fix the issue before it loses its spot at the top of the global streaming pyramid. So far Netflix has fired over 300 employees and reduced their budget for original content, but their latest move is to try to recover revenue by reducing the number of people who use Netflix without paying.

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In March, Netflix announced that they would start cracking down on password-sharing, but details were vague. Indeed, it seemed nearly impossible to enforce. How could they tell the difference between someone letting their friend use their account and a legitimate user simply watching Netflix on their phone at someone else’s house? Well, it seems we may have an answer. The big red N has rolled out a new payment plan in several countries in Latin America with an option to add another household to a streaming plan. Starting next month, users can legitimately add an extra home to their plan for a price much lower than full membership, according to Variety. For only 219 pesos per month in Argentina, and $2.99 in the Dominican Republic, Honduras, El Salvador, and Guatemala, users can add additional households to their account.

Those with a Basic Netflix plan can add one extra home, those with the Standard