Minecraft Teases Upcoming Collaboration With Apparel Company Puma
It looks like the immensely popular crafting and building game Minecraft is ramping up for some sort of collaboration with casual apparel and activewear brand PUMA. As an instantly recognizable brand, Minecraft has already teamed up with countless franchises and companies.
Minecraft's immense success and influence is not a surprise to most people familiar with the world of mainstream gaming; with a reported 200 million copies sold, the easy-to-pick-up crafting game has one of the largest install bases of any video game. This fact, coupled with its status as a constantly supported and updated live-service title, makes it prime for collaboration and cross-promotion. It was just last year that the game featured signature content drops and DLC packs for IPs like Sonic the Hedgehog and Ben 10, and Minecraftwas able to please countless gamers in the early 2010s by releasing texture packs themed after titles like Mass Effect and The Elder Scrolls. Other brands like Kellogg's and LEGO have also paired with the iconic video game in the past. Indeed, there seems to be no shortage of corporate sponsorship and cross-promotional content coming out of Minecraft.
Related: Massive Minecraft Tatooine Build Features Podracing & Jabba's Palace
Fans can now add popular athletic attire and footwear label PUMA to this long list, as the official <a href=«https://twitter.com/Minecraft/status/1484586653335408641?ref_src=» https: screenrant.com target="_blank" rel=«noopener noreferrer»>Minecraft
Twitter account recently shared a fairly unambiguous Tweet announcing an upcoming collaboration between the two brands. The video that was Tweeted features a Minecraft ocelot chasing a Creeper, one of Minecraft's many enemy types. Ultimately, the ocelot
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