Loco launches India’s first NFT platform for esports
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Picking up on a global trend, Loco has launched Loco Legends, which it bills as India’s first non-fungible token platform for esports.
Loco said it is dedicated to democratizing gaming entertainment in the country, and it said its platform will allow users to own and trade esports collectible assets, helping them turbocharge their fandom and experience the thrill of stepping into the shoes of esports scouts.
Legends will set the stage for decentralization for gaming creators with Loco committing to supporting the game-fi ecosystem in the country, Loco said. NFTs use the blockchain to authenticate unique digital items, and companies around the world are using them to strengthen communities and monetization between esports teams and their fans.
Loco, with 52 million users, brings with it the largest and most engaged community of gamers in each of these categories. The company has raised more than $51 million to date.
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Loco Legends launches with exclusive partnerships with the most popular esports teams in India including 8bit, s0ul, Godlike, Revenant, Blind, and XO among others. These top Indian esports teams are the category dominators in popular games like BGMI, FreeFire Max, and Valorant, and provide fans with the most credible NFT experience, Loco said.
Loco has also built a proprietary data system that powers Legends. This system
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