LF.Group raises $1M to help gamers find multiplayer friends
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LF.Group has raised a $1 million round to help gamers worldwide find teammates for multiplayer games.
San Francisco-based Grishin Robotics provided the funding to enable London-based LF.Group to hire software engineers and community managers.
LF.Group operates an all-in-one free software-as-a-service platform for gaming communities. With this platform, every guild will be able to set up a guild page and use it to look for new players, said CEO Alexey Moiseenkov in an interview with GamesBeat.
The company is targeting the 300 million gamer around the world who spend about 20 hours a week playing games. It will help them recruit teammates and join forces on their way towards better results in online games.
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LF.Group offers a complete software toolkit that gives gaming communities the power to host events and organize activities in an easy and secure way. The company first launched its service via a Discord bot, allowing World of Warcraft and Lost of Ark players to create groups and list the characters they want to feature in a new teams.
LF.Group grew organically to serve in-game communities and gamers of different skill levels. Today it is a standalone and scalable product with 50,000 gamer profiles and over 200 teams on the waitlist to start recruiting newcomers, the company said.
Serial entrepreneur Moiseenkov is one of the cofounders. He previously launched Prisma Labs (111 million installs and the
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