Instagram Reels is a solid alternative to TikTok — partly because it allows creators to get paid for their videos. Since TikTok's rise to fame over the last couple of years, watching other social apps try and mimic its success has been interesting. Snapchat launched Snapchat Spotlight, YouTube debuted YouTube Shorts, and Instagram now offers Instagram Reels.
For its part, Instagram Reels is one of the most well-rounded TikTok alternatives. It's easily accessible in the main Instagram app, scrolling through new videos is just as easy as it is on TikTok, and you can create your own Instagram Reels with just the touch of a button. The best part? Instagram pays certain Reels creators for the videos they upload.
Related: How To See Who Viewed Your Instagram Posts (Photos, Videos, & Stories)
Being paid for video content isn't a new concept in 2022. YouTube's let users monetize videos for years, TikTok has its own payment program, and you can get paid for live streams on Twitch. Although it may not be immediately apparent, you can also get paid for videos uploaded to Instagram Reels. Instagram has two main payment programs for Reels content, and whether you're eligible for both or just one, getting paid on Instagram Reels is easier than you might think.
The first (and most common) way to get paid on Instagram Reels is with Reels Play Bonuses. Play Bonuses allow you to get paid directly from Instagram after your Reels videos get a certain number of views during a set period. You have 30 days to complete the Play Bonus and get the view goal Instagram's set for you.
There are two caveats to earning Play Bonuses. First, you need to have at least 1,000 Reels views over the past 30 days. Second, you can only earn the Play Bonuses if
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