Randy Pitchford UPS Target CEO Borderlands Randy Pitchford

Gearbox thinks Tiny Tina’s Wonderlands has “new franchise” potential

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The fantasy-themed Borderlands spin-off game Tiny Tina’s Wonderlands might have seemed like an experimental one-off, but it’s been successful enough that Gearbox considers it a new franchise, with “future experiences already under development.” Gearbox Entertainment CEO Randy Pitchford spoke about Wonderlands at Embracer Group’s annual general meeting, as transcribed by Video Games Chronicle.

Summing up Tiny Tina’s Wonderlands as a “major victory,” Pitchford added that the fantasy-tabletop-inspired game “shattered all of our target expectations, both critically and commercially,” and that “in addition to great financial rewards from this victory that will be coming our way in the coming quarters, we have established a firm beachhead.” “We now clearly have a new franchise on our hands, with future experiences already under development at Gearbox,” Pitchford said.

It’s worth noting that Gearbox made a move to acquire Lost Boys Interactive, the co-development studio on Tiny Tina’s Wonderlands, back in April.

As someone who was initially put off by the idea but ended up liking Wonderlands more than expected, I can easily see them doing a (hopefully even more confident) sequel.

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