E3 has been struggling for some time. And that turmoil hasn’t stopped since the digital version of the gaming-centric event has reportedly been canceled.
According to Razer PR Lead Will Powers, the Entertainment Software Association sent an email with the news that IGN was able to confirm with its own report. A digital event was reportedly talked about, but didn’t move forward with enough momentum. The ESA has yet to officially comment.
The ESA had canceled the in-person event in January 2022, but did not speak of a possible digital show, only saying it was looking “forward to announcing more details soon.” The words imply a digital show, but it did not come to fruition. IGN’s sources told the outlet that the ESA didn’t seem to have a plan on any sort of event and had internally decided on not having a physical, in-person E3 way before the official announcement.
The ESA also pulled out of E3 2020 over Covid concerns, which many saw as convenient since the controversial, influencer-focused show announced for that year had rubbed some the wrong way. The ESA canned the physical show in 2021, too, but held a digital version that was widely criticized, mostly because of its lackluster companion app and disheveled presentation.
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